“In collaboration with Fender I explored the physical UI aspects in products. Focusing on enhancing the user experience in physical product.”

Overview

This project  looked at revamp Fender’s products to  understand the user interaction. Fender brand identity was implemented in both designs the products that were created were

  • Effect Pedal

  • PA system

Role: Personal project

Timeframe: 5 months

Table of Contents:

01. Overview

02. Problem Statement

03. Users

03. Effects pedal

04. PA system

Problem statement

Current designs have usability challenges due to complex interfaces and limited tactile feedback. The goal is to redesign these products with an intuitive, user-friendly interface that enables seamless control, quick adjustments, and enhanced interaction, making them accessible for both seasoned professionals and new users, while maintaining Fender’s signature audio quality.

Users

Musicians

Home studio

Content creators

Part 1

Effects Pedal

Designed to enhance intimate gatherings while empowering musicians and content creators, this versatile solution delivers exceptional audio clarity and precision.

PA system

Part 2

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